Paws up for fashion


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Lady Gaga’s pup, Asia, is a pet style icon on Instagram. In fact, earlier this year, in May, Gaga announced a pet fashion line, inspired by her pooch. The French bulldog, affectionately called BatPig, also modelled for Coach’s line of handbags in June.

Choupette, fashion designer Karl Lagerfeld’s cat, lives the Chanel life, chronicled on @choupettesdiary on Instagram.

Marc Jacob’s bull terrier, Neville, spends his days looking more fashionably dressed than most men we might know in real life.

And leave it to Paris Hilton to dress up her puppy in a sparkly pink dress.

Apart from celebrity pets, a Himalayan cat, styled as Luna the Fashion Kitty, has over 1.5 million fans on a Facebook page, where her outfits are shared each day.

You’ve seen cute little puppies in sporty sweatshirts and cats haughtily sporting dapper bow-ties. They wear cowboy hats, cravats, aviators and pearl necklaces with panache and ease. New York’s Hotel Pennsylvania hosted the 11th Annual New York Pet Fashion show in March, and it was a fabulous display of haute couture for humans, their dogs, cats and even birds.

Inspired by these celebrity pets, fashion for animals has been growing in India.

From basic T-shirts to hoodies, websites like Petriot cater to animal lovers who want their four-legged friends to look their best.

Founded by Pinank Shah, along with Shachi Mehta and Shruti Arolkar, the brand offers customised clothing and accessories for pets.

The collection includes beds, blazers, jackets, bows, collars, ties, shirts and frocks. One of their more unique ideas is pet couture, where the collection is featured in the form of a look book.

The designs are quite sophisticated, with clean cuts, ruffles and bright colours.

The clothes are designed by Shachi, while Shruti takes care of product management and operations.

Pinank, who heads brand design and technology, says, “There’s a lot of thought that has to go into making these clothes. We had to find the right kind of fabrics that are comfortable for the pets, and also design them in a way that can be slipped on to the animal easily.”

“With pets being a big part of people’s lives now, they want them to be included in any big celebration like weddings. While everyone is dressed to the nines, they do not want to leave out the animals. That’s why we decided to offer sherwanis, jackets and lehengas. These are not off-the-rack, but are customised,” says Pinank, adding that he was quite surprised by the positive response that they got for these outfits.

Petriot has a size chart, and clients can pick the size and design they want. Once it’s done, the outfits are shipped.

While the prices are quite high — a sherwani can cost up to Rs. 3,500 — pet parents are willing to shell out money to have their fur babies looking as stylish as possible.

Online store Heads Up For Tails also has a customised section, featuring tutus, tuxedos and sherwanis (replete with shawls) for dogs.

Sites like have shoes and boots, and raincoats for dogs.

At, shop for stylish anti-skid socks, vests and LED collars for both cats and dogs.

You can also get customised beds and baskets for your pet — but be prepared to watch them ignore it and sleep in the box it arrived in.

For the playful feline, Etsy has a feline yoga mat, for scratching, stretching and playing; a rope is attached with a catnip-filled ball.

So get your pet ready for the cat — or dog — walk. New York’s next pet fashion show is scheduled for February next year.

The participants might just be the next supermodel of the pet world.Read more at:pink prom dresses


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Steal These Beauty Tricks From The Royals


Royal Beauty Secrets

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Society is obsessed with royal families, and even those who express disinterest for royalty know a few things about them, especially the queens and princesses. With their faces prominently captured by cameras, it's not hard to wonder what beauty routines these royals keep. The women are often scrutinized, and they do have to maintain a certain look and appeal, according to Marie Claire.

Maria Antoinette, Queen of France

The 18th century queen is famous for using a face mask that many women still use even today, according to The Beauty Gypsy. The mask, which works to tighten pores and stimulate circulation in the skin, is a mix of the following:

2 teaspoons cognac or vodka

1/3 cup dry milk powder

1 egg white

1 lemon

The mask also effectively removes dead skin cells.

Queen Elizabeth I, England

The English queen is known for her pale skin, but she loved putting on white makeup to keep her image as the "Virgin Queen," according to Marie Claire. She made use of ceruse mixed with vinegar and white lead, and she also had her hairline plucked, as a high forehead was a sign for nobility.

Queen Elizabeth II, England

England's reigning queen is said to love Clarins lipsticks. The company made a special one for her for a special ceremony in 1952.

Princess Grace, Monaco

Grace Kelly was an actress before marrying into royalty, and she already was beautiful by Hollywood superstar standards. She's a stickler for keeping her hands soft and smooth at all times, according to Shape. So aside from gloves and mitts, she has a hand cream handy all the time.

Princess Diana, England

The People's Princess was a health buff who did everything in moderation and was sensible about her beauty routine, according to her former makeup artist Mary Greenwell, via Hello. She took her makeup off before going to bed and didn't consume alcohol or smoke cigarettes so as not to ruin her skin. Diana also loved wearing mascara. "I always taught her to make sure when applying mascara by herself that she covered the roots of the lashes too!" Greenwell said.

Kate Middleton, Duchess of Cambridge

Kate has a rigid facial skincare routine and indulges in beauty products like Urban Decay's naked eye shadow palette, Lancome's Hypnose Mascara and Bobbi Brown's shimmer brick in bronze. Her famous long hair is cared with Kerastase Nutritive Bain Oleo, according to Town and Country Magazine.

Princess Sofia, Sweden

The former model and reality TV host wears a lot of neutral colors for her makeup, and her cheeks are lightly tinted with shades of rose or pink. Her eyebrows are well-maintained. Unknown to many, Sofia has a tattoo below her nape, which she chose to expose when she married the prince of Sweden, according to Expressen.Read more at:


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Patched in style


QUIRKY Models displaying Javed's designs.

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With natural fabrics being the highlight, the designs boast of fits that are modern and patterns that are subtle. He calls his designs ‘travel friendly’ and explains, “My collection promotes travelling and exploring. The T-shirts are designed to keep maps, passports, documents, sunglasses, to name a few, easily and there are secret pockets too. Tweed blazers have compartments for boarding passes, mobile and have loop track for ear plugs to keep them untangled. The denims and chinos are comfortable during travels because of the use of stretch fabrics.”

The upcycled products are the collection’s highlight and it uses ‘boro’ technique — a Japanese technique for mending clothes — which has a lot of indigo patchwork, manual handwork and upcycled materials. “Making use of this technique, I want to let my clients know how repairing makes a garment unique,” he says. An award-winning student of fashion designing, he worked for seven years as a design manager for a fashion brand and now will be displaying his collection in ‘Myntra’.

He looks up to the ace Belgian fashion designer Dries van Noten and opines, “I am constantly aware of the evolving trends in the field but I do not really follow them. When you are into ‘fast fashion’, it might be important to follow trends but I am a lover of ‘slow fashion’ and following trends is not my cup of tea.”

He disagrees that designing is a part of a glamorous industry and comments that the industry needs continuous back-breaking effort like any other corporate job. “It is a misconception that fashion designing is a glamorous job. Yes, the designs do become glamorous, but there are problems that arise and one needs to solve them on daily basis to sustain in this field. It is the passion that keeps you going and I find immense satisfaction when designing something and keeping my aesthetic fundamentals in place.”

He wishes to promote his brand worldwide and says, “I definitely see ‘Mr Bowerbird’ expanding globally.” Calling Bengaluru a “blessing for budding creative heads”, he opines, “The City is a great place to get one’s dream job, just as I have found mine. It is a smart city with self-made people who encourage unconventional initiatives. It has given me the opportunity to feel like the owner of a sustainable business plan than just being called a designer.”Read more at:cocktail evening dresses


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Ashley Tisdale creates makeup line


The 30-year-old actress is keen to share her love of beauty with her fans and has teamed up with the global brand BH Cosmetics to launch 'Illuminate by Ashley Tisdale' next year.

Speaking of the collaboration, she said: ''Beauty has always been one of my passions. Partnering with BH Cosmetics is a perfect opportunity to bring my audience beautiful makeup products at affordable prices.''

The line includes two day-to-night eye-shadows, six lip glosses, two blush palettes and six cheek-and-lip tints.

The collection has been pulled together using signature pigment-rich formulas made to complement multiple skin tones and create the perfect sun-kissed glow.

Director of Product Development Reed Cromwell IV added: ''Ashley has been hands-on every step of the way, choosing colors, textures, and packaging that reflect her laid-back yet sophisticated style.

''Working with her has been a breeze, because we share the same philosophy: A BELIEF in high- quality makeup at affordable prices, with the goal of creating luxurious cosmetics that let customers express their individuality.''

Meanwhile, the blonde beauty has recently just launched her new lifestyle blog, which will celebrate imperfections and ''empower women.''Read more at:long prom dresses | short prom dresses


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Time is running out to catch two exhibitions


THIS week will be the last chance to see two exhibitions at Kirkleatham Museum showcasing style, design, imagination and originality while celebrating British holiday making.

The combined exhibitions of Beauty and the Beach and The Inaugural British Life Photography Awards will be on display until Sunday, November 22.

Cllr Carl Quartermain, cabinet member for jobs, skills and leisure at Redcar & Cleveland Borough Council said: “We have been very proud to exhibit the Inaugural British Life Photography Awards and Beauty and the Beach, where visitors have been able to see the variety of British culture and life on display as well as British fashion culture of the 40s, 50s and 60s.

“We encourage everyone to pay a visit to these exhibitions while they can, as they really are fantastic.”

The Inaugural British Life Photography Awards showcases contemporary and imaginative images which capture the essence and spirit of British life.

While the other exhibition, Beauty and the Beach, is a collection of beach style throughout the 1940s, 50s and 60s. Ranging from bikinis to vintage one-pieces, this exhibition explores the style, design and inspiration of women’s swimwear from yesteryear.Read more at:marieprom | classy prom dresses


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Alexis Mabille’s 15-minute fashion show in Vietnam


To have 35 Haute Couture designs for the 15-minute show, it took the French designer and the show organizer – actress and businessman Ly Nha Ky - six months of preparation. This collection was previously shown at Paris Fashion Week Haute Couture Fashion Week 2015/2016.

The French designer was invited to Vietnam by Ly Nha Ky, former Vietnam Tourism Ambassador and the owner of Lynk Fashion and Jewellery Company.

Mabille is a famous French fashion designer. He worked for nine years at Dior after training at Nina Ricci and Ungaro. In 2005, he launched his own label, offering unisex designs. Three years later, he first showed his collections at the Paris Haute Couture Fashion Week. His ready-to-wear clothing for both men and women are very popular in France.

The 35-year-old’s style with a very French sensibility offers a highly contemporary, cosmopolitan allure. In lifting from both masculine and feminine styles, the brand revisits men’s and women’s wardrobes alike.

He has a large clientele, including world stars such as Madame Carla Bruni-Sarkozy, Kate Moss, Gwen Stefani, Katy Perry, Keira Knightley, Cate Blanchett, Jennifer Lawrence and others.

Lynk Fashion Show is an annual fashion event held by Ly Nha Ky. Last year, the show featured diamond designs by Crivelli and Paolo Piovan from Italy, and 40 of the latest spring-summer designs by Toni Maticevski of Australia and Peet Dullaert of the Netherlands. The event was inspired by Paris Fashion Week and is one of several fashion shows up to international standards in Vietnam.

Lynk Fashion Show 2015 received hundreds of local and international businesses and celebrities, likely TVB's Production Resource Department Deputy Director Virginia Lok Yee Ling and actress Charmaine Sheh See Man from Hong Kong; Gladys Perint Palmer, Vice President of Artistic Development for Academy of Art University in the U.S; Music Director of the Sichuan Symphony Orchestra, Barnaby Palmer and among.Read more at:black prom dresses uk | pink prom dresses


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Derry Fashion Fest 2015 ready to hit the Catwalk


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Turning the head of the world’s most famous footballer is no easy feat. But with the help of a stunning couture dress showing off her well honed pins Stephanie Roche did just that at last year’s FIFA Ballon D'Or awards, when Cristiano Ronaldo couldn’t help but give his admiring seal of approval.

Goal scorer Stephanie made headlines around the world when she caught the eye of the Real Madrid star in the feathered, lace creation by famed Irish designer Helen Cody.

And now fashion lovers can get the chance to see what’s so special about the designer's stylish eye catching creations for themselves as they are part of Derry’s fabulous Fashion Fest that starts strutting its stuff on Thursday, November 11.

The organisers behind the fashion extravaganza may not be promising Ronaldo in the front row but they are vowing to wow with the Dublin based designer’s collection hitting the catwalk at the Gala Fashion Show this Saturday, at 7pm at St Columb’s Hall.

And considering Helen’s impressive fashion pedigree that spans over three decades and includes dressing celebrities for the Oscars and Tony Awards, it’s little wonder she’s a star draw for the city’s fashion spectacular. Helen will join a host of other designers and high street offerings for this glitzy showcase that promises to be another head-turner.

Hot on the skyscraper heels of last year’s resounding success Fashion Fest is back for its second year and promising to be bigger and better than ever.

The three day festival dedicated to fashion is jammed packed with events perfect to feed an appetite for style. Whether it’s catwalk couture or seeing what’s on offer from local talented designers, who are getting the chance to show-off their stylish wares at the event, there’s something to suit every fashion taste.

And young budding designers are also getting the opportunity to show their imaginative creations on the red carpet as part of a Fashion Fest first. Pupils from St Joseph’s Boys’ School are showing how to rock rubbish with their recycled creations as part of the Junk Kouture event that will be taking place at various locations throughout the city on Friday, November 13.

There is also a designer trade exhibition, creative workshops and the chance to bag a bargain with discounts and in store promotions throughout various Derry stores.

So get those glad rags on and bring your bling...what are you waiting for?!Read more at:short prom dresses


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Racine girl, 13, makes public fashion design debut


The next Vera Wang or Miuccia Prada may be right in our own backyard.

Thirteen-year-old Paris Liu was set to make her public fashion design debut at the Junior League of Racine’s Winter Wonderland Boutique fashion show on Nov. 6 at Meadowbrook Country Club. The seventh-grader at The Prairie School was to show several seasonal dresses and a pants outfit, with several of her classmates serving as models.

“They’re all really excited for this. I probably would be much more stressed if they weren’t helping me,” Paris said last month.

Paris was set to show her work on the same stage where designs by the House of Chanel will be featured. She was to be the only youth designer participating.

Already having an appropriate first name for someone interested in fashion since age 3, Paris possesses an innate sense of design and artistic ability. Her mom, Laura Maaske, is a medical illustrator, so artistic ability runs in the family. But Maaske said her daughter has a gift of being able to envision a design in her head and put it to paper.

“Her ideas begin with a drawing, mine would not come from the imagination that deeply,” Maaske told The Journal Times of Racine

Paris uses no fabric and sewing store patterns, nor does she rely on fashion magazines. She measures her sewing on mannequins in the basement of her mom’s home. But she is a big fan of TV’s “Project Runway” and even traveled to New York to attend a fashion camp that the TV program’s producers sponsored for young people. Maaske said it’s been hard to find youth fashion programs that offer something for design; they tend to focus on modeling, she said.

While the Junior League show marks Paris’ public debut, she did stage a fashion show for family and friends when she was in the fifth grade. The choreography and attention to detail as well as the time spent preparing outfits for the show convinced Maaske that her daughter’s interest in fashion may be more than a phase.

“There was music and it was really beautifully done so I knew at that point that this was something she really cared about and I needed to find a public way for her to have more expression,” Maaske said of the quest that led to Paris’ invite to take part in the Junior League show.

As part of the preparation for the show, Paris had to come up with pricing for her dresses and to try to line up dressmakers for orders that might follow the Nov. 6 show. The family is looking at clothing manufacturers in Chicago and Shanghai (Paris’ dad Terry Liu’s family is from China). Marketing her designs would be the next logical step, Maaske said.

Even before her debut at the Junior League show, Paris found her design services in demand. Last month, she was helping friends with their Halloween costumes. In keeping with her interest in regal dress designs, Paris is making a Cinderella costume for herself, which was inspired after seeing the movie “Cinderella” earlier this year.

While post-secondary training is a good five years away, Paris and her mom have already visited a couple of New York’s premier fashion schools, Parsons School of Design and the Fashion Institute of Technology.

“It’s a long shot, but she loves it,” Maaske said. “We’re going to keep up her academics just in case, but it’s something that she loves. So she should be moving in that direction.”Read more at: |


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It’s a Plus-Size Fashion Revolution


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There’s a seismic shift happening in the fashion industry, and it’s being driven by fashion-forward plus-size women.

Once limited to long, boxy shirts or dresses and elastic-waist pants designed to hide the curves and shape of the wearer, plus-size women’s clothing is getting a much-needed new look and fit, and some retailers are beginning to take notice, Bloomberg Businessweek reports.

“Spurred by online retailers, social media and celebrities like [Melissa] McCarthy, larger sizes are gaining acceptance and visibility,” Bloomberg said.

It’s about time, especially when you consider that on average,American women weigh about 166 pounds and wear a size 14.

According to Bloomberg, 65 percent of American women today shop for plus-size clothing. It’s a $19.9 billion market. So ignoring larger-size fashion could be a costly mistake for retailers, many of whom have offered limited, if any, plus-size clothing options in the past.

“As retailers are looking for growth, they’d be hard-pressed not to consider this customer,” Mariah Chase, chief executive officer of Eloquii, an online fast-fashion retailer of plus-size clothing, told Bloomberg. “There’s buying power,” she added.

McCarthy, an actress and comedian, recently started her own clothing line, Melissa McCarthy Seven7, which comes in sizes 4 through 28. McCarthy’s clothes are sold at Nordstrom, Macy’s, HSN, Lane Bryan and Evans.

“The line is filled with sophisticated basics that come with considered details (pockets on everything!), and much of the inspiration comes from McCarthy’s own experience of not being able to find well-made, well-fitting, actually beautiful clothes, despite being a celebrity with incredible access,” Refinery29 said.

Plus-size actress Rebel Wilson also recently unveiled a plus-size women’s clothing collection for Torrid, a retail clothing chain that sells sizes 12 to 28.

But is a plus-size clothing revolution a good thing? After all, obesity can be a serious health issue.

Torrid senior designer Liz Munoz said obesity and providing fashion-forward clothing options for plus-size women are two separate issues.

“We’re not here to encourage people to be bigger,” she said in an interview with NPR. “We’re not here to encourage people to be overweight. I think we are addressing the reality of what is going on in our world,” Munoz said.

What do you think about the expanded clothing options for plus-size women? Share your thoughts.Read more at:


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Eyeliner and Liner Notes: The 1960s


Eyeliner and Liner Notes: The 1960s

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As we’ve worked through the last several decades of makeup trends in North America and Western Europe, you may have noticed that – aside from a few minor changes – the 1930s through to the 1950s were basically same verse, same as the first as far as the looks go. I could’ve basically just written an article that said, “HOPE YOU LIKE RED LIPSTICK OK BYE THANKS FOR READING,” and while that would be incredibly lazy and so simplified that I might as well have written it in crayon on the back of a napkin, there really wasn’t a lot of variation happening. The 1960s is when everything starts to go a little more crazy, and by “crazy” I mean “I hope you like pastels and mattes because holy shit, it’s about to get real shiny up in this place.” The last three decades were the Land of Lips (not to be confused with the Land O’ Lakes, which is just really greasy but wonderful on toast), while the 1960s ushered in the eras of QUICK PUT THIS STUFF ON YOUR EYEBALLS NOW PUT MORE ON IT phew oh thank god. Makeup became more experimental, more youthful, and basically became the OG version of whatever kind of horrible makeup we all seemed to be wearing in grade school in the late 1990s (think frosted light blue eye shadow, pale lipsticks, and the overwhelming desire to look really, really pearlescent).

The look of the early 1960s basically just emulated the 1950s (NOTE: sometimes I wish that when the decades shifted from one to the other that Dick Clark would just be like, “Alright, and now you must burn all your outfits and start anew!” and suddenly everyone would have to shift from normal pantsuits to silver mesh with deely-boppers on their heads or something. Like, could you imagine what 2000 would’ve been like? We would’ve all been wearing silver pants and a lot of body gli-… oh GOD NO), but as the decade went on the looks started to shift from the high glamour of the 50s to the mod and hippie looks that defined the 60s.

One of the big things about the makeup looks from the 60s is that rather than there just being one overarching look that everyone – regardless of race, socioeconomic status, or ability to properly apply lipstick – was expected to emulate, variety started to become much more visible. While some people stuck with the glamour of red lipstick and dramatic eyeliner, others adopted for the mod look (the “Swinging London” look) with dramatic eyes and washed-out lips, while still others abandoned makeup altogether and instead took up politics and signs with angry slogans on them (“DOWN WITH EVERYTHING”, “BLOOD FOR BAAL”, and so on. To be honest, I probably should’ve looked these up). The softened and mostly makeup-free hippie looks morphed into the natural face of the 1970s (which I’ll get into next time), while the traditional 1950s look remained a quiet mainstay.

While media, celebrities, and fashion tend to be the biggest dictators of what’s hot and what’s not, this era was also deeply influence by the Women’s Liberation and Civil Rights movements in the US. Here’s where I state that while I would like to do these topics justice by writing 5000 words on them, that’s not really what I’m here to do or what you’re here to read, but they really do play an important part in all of this. So please accept my sincere apologies as I present an incredibly oversimplified TL;DR:

The Civil Rights movement was one of the most important developments of the 1960s in the US, with activists bringing issues that affected black men and women to the forefront. In the makeup world up until this point (and, to an extent, still to this day), very few companies catered to women of color. While the makeup and hair trends themselves were expected to be followed by all women regardless of race, few companies made any attempt to create any sort of products geared towards women of color, aside from a select few, most of which happened to be run by women of color themselves. During the ‘60s, a few more companies started offering products geared towards a wider audience and the first brand made exclusively for women of color – Flori Roberts – was launched in 1965. It was also the first cosmetic brand meant for women of color to be sold in department stores.

For black women, natural hair started to become more popular, with Afros becoming quite popular in the late 60s-early 70s (with two excellent examples of the hair from the era being Angela Davis and model Marsha Hunt). Natural hair was both a dramatic break aesthetically from the previous trend of heavy chemical treatments meant to flatten and straighten black hair and - for some - a political statement. “Black is beautiful” was a politically-driven slogan meant to help push people away from a “white” standard of beauty that focused heavily on pale skin and straight hair, but – like everything else in life – it soon was co-opted by advertisers and popular culture, with everyone from makeup brands to the companies that sold hair relaxers and skin bleaching creams touting that “black is beautiful.”

SIDE NOTE: I don’t know about you, but if a brand went from telling me that I needed to be paler to going, “No no no, it’s cool, you look great, maybe just like… use a little of our product? Yeah, there we go” I’d be side-eying that so hard that my eyeballs would detach and get caught in my inner ear.

Anyway, this marks a point where major makeup companies slowly start to realize that people come in shades other than “porcelain” and “slightly tan beige.” The Feminist Movement was also a big player and continued to redefine the role of makeup in women’s lives (among other way more important things, but like, we’re here for the makeup), with some continuing to wear it as a proud signifier of their femininity, while others went and just hucked it all in the garbage because FUCK THAT NOISE.

This decade was the heyday for a lot of major style icons, such as Twiggy, Jackie Onassis, Edie Sedgwick, Bridget Bardot, Marsha Hunt, Janis Joplin, Mary Quant, Cher, Patti Boyd, Audrey Hepburn (it’s easy to forget that Breakfast at Tiffany’s came out in 1961), Yoko Ono, Jean Shrimpton, The Supremes, Raquel Welch, and Jane Fonda, just to name slightly more than a few. These women are an interesting group as their looks are, in comparison to previous decades, quite varied. Janis Joplin’s looks is natural and free-spirited, while people like Patti Boyd, Jean Shrimpton, and Marsha Hunt are lean, high-fashion models. Meanwhile, The Supremes pulled off matching insane outfits before Destiny’s Child were even a sparkle in the sewing room of Tina Knowles, Cher was proving that there was life before Bob Mackie and that life was full of ironed hair and a lot of eyeliner, and Yoko Ono was doing whatever it is that Yoko Ono does?(ANSWER: Being Yoko Ono and fucking owning it.)

With youth culture becoming more and more visible, the looks started to get “younger” as well. Skirts got shorter, makeup got brighter, and someone (ok, Mary Quant) looked at a pair of shorts and went, “Shorts are great, but what if we made hot pants?” The 1930-50s were a time when grown-up glamour was the main look that people were trying to achieve. Sure, looking “youthful” was important, but ladies were meant to look like ladies, what with their perfect hair and red lips adequate retirement funds. While these looks still quietly hang out in the background of popular culture, delicately drinking martinis and wearing caftans while lounging around the parlour, the makeup styles that defined the 1960s focused on youth to the point of being one drunken house party away from shaving your buddy’s head and getting the cops called on you.

As far as face makeup goes, the 1960s start out with heavy foundation holding over from the 1950s but transition into powder foundations as the years progressed, until finally fading into a much more natural style as we enter into the 1970s. While the foundation trends of the previous decade carried over at the start, by the end of the ‘60s a fair number of people had transitioned to just wearing translucent powder, or even no base makeup at all. Blushes were kept subtle as well, with most people sticking to matte peaches, corals, or pink shades, and it was kept further back on the face. Really, if you like a good thick wall of foundation, then you’re probably going to have better time hanging out in the ‘50s with all of the popular kids, what with their red lipstick and their coiffed hair and their malts.

If you like eye looks, then pull up a beanbag and grab a bottle of Franzia, because the 1960s is the time for you, as eyes reigned supreme. Eye shadows went from subtle and sheer to hardcore matte, bright, and much more opaque on the lids. While everyone likes to think of the 1950s of the time of winged liner (NOT ME), the 1960s were actually the time when eyeliner was big, bold, and out there (both in the way people wore it and in the length of the wings people tended to wear). Two great examples of this are The Ronettes, a girl group well-known for their matching outfits, amazing hair, and winged eyeliner that would make a young Amy Winehouse jealous, and – of course – Twiggy, the queen of the dramatic cut crease and lower lashes drawn on with black liner. Eyeliner is damn well everywhere at this point: Upper lash line, lower lash line, above the crease, in the crease, on the goal line, whatever. While black liner was the most common, white liner was also popular, just in case you wanted to look like half the girls I went to school with in 2001. Eyeshadows were kept pale and quite matte and generally came in shades such as pale blue, purple, pink, green, and white.

In the past, most eye looks were about subtlety and quiet glamour, while the mod look was about… well, I guess seeing how much pastel eye shadow you could pack onto your eyelid at once, then drawing over it with black liner. Now, this is not to say that this is the only look, but it is definitely one of the more dramatic trends to come out of the decade, and if you’re looking for inspiration to pin to your various Pinterest boards, just start Googling “Twiggy” and then stop pinning when you get to pictures of her posing beside Tyra Banks. Along with the dramatic eye looks comes dramatic mascara and false eyelashes. Both artificial and real hair (including human, mink, and even seal) lashes were available. This is really the high point for false lashes, with around 20,000,000 pairs a year being sold in the US by 1968. If you didn’t have access to false lashes, then you could draw them in on your lower lash (again, like Twiggy, that trendsetting no-goodnick). Meanwhile, eyebrows were pretty tame in comparison, with some people just filling them in with a little pencil or powder, which is boring. NOT ENOUGH EYELINER, MOVING ON.

The mod style emphasized eyes and was the early precursor to the whole “why don’t I just look like a chewed on a tube of concealer” look that was recently relatively popular (maybe just in Liverpool when I was living there, I don’t know. Everyone had REALLY DRAMATIC EYEBROWS and no discernable lipstick). Lips were paler than ever with brands putting out lipsticks in light reds, soft pinks, corals, and frosted whites, along with lots of glosses and pearlized finishes. Lipstick was mostly kept inside the natural lip line and folks eschewed lip liner, rather than the over-lining that had been popular in the past. Brands like Yardley (one of the biggest mod-focused brands), Revlon, and Max Factor made lipsticks and glosses meant to give a shiny or wet look to the lips. Yeah, we’re not wearing matte red lipstick around these parts, that’s meant for squares!

The ‘60s is one of the more difficult eras to distill down into a single article. With a ton of social and political changes happening, various movements and revolutions, and a culture that is shifting to focus on young people, there is a lot going on that can’t truly be summarized in a single piece. But as far as makeup is concerned, it’s the breaking point from the very homogenous looks of the past. It is now time for people to start marching to their own drummers and creating much more individualized looks, for subcultures to grow and become distinct, and for makeup to suddenly start going all pants-on-head crazy, something that will continue on full-tilt until we eventually get to the 1980s, a decade that makes this one look practically restrained.Read more at:best prom dresses


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